Category: INSIGHTS & VIEWPOINTS
Preparing for 2023 Merchandise Strategies
December 21, 2022 by Fairware Promo
As we enter 2023, now is the time to begin merchandise planning for the year. As you look at your 2023 budgets, consider your promotional merchandise strategies for the whole year. By looking at the […]
Expo West 2023 Tradeshow Planning
December 19, 2022 by Nicole Tennison
Expo West & What You’ll Need Checklist Fairware has supported folks in the natural foods industry with its promotional products and sampling supplies for years. So, we’ve become quite familiar with how famous the Natural Products […]
Behind the scenes: How lanyards are made
November 2, 2022 by Fairware Promo
We have seen our lanyards worn by remarkable people doing remarkable things in social and environmental justice. Lanyards increase your brand’s visibility and help you keep your name and credentials visible throughout your event. In […]
Alternative gifting ideas to replace cheap conference swag
October 24, 2022 by Fairware Promo
This year saw the return of in-person events and conferences. However, the old, pre-pandemic marketing strategy of giving away as much cheap conference swag as possible is over. Companies around the world are adopting more […]