Category: INSIGHTS & VIEWPOINTS
From Swag to Sustainability: The Evolution of the Sustainable Promotional Products Industry
December 17, 2025 by Fairware Promo
Branded merchandise is a familiar part of our lives, from the pen you get at the bank to the t-shirt you get at an event. It’s a significant industry, with anticipated revenues nearing $30 billion. […]
The Evolution of the Fairware Logo: A Look Back at 20 Years of Company Growth
September 29, 2025 by Fairware Promo
At Fairware, we consider our branding as a snapshot of who we are and where we’re headed. As we celebrate 20 years of creating sustainable promotional products (#Fairware20yrs), we’re taking a moment to reflect on […]
Navigating the Landscape: How Sustainable Promotional Merchandise Differs from Conventional Items
August 19, 2025 by Fairware Promo
Did you know that recipients keep an estimated 79% of promotional products for over a year, yet most are made from materials with long-term environmental impact? With growing concerns around sustainability, businesses are reevaluating their […]
The Tariff Crisis Exposes a Deeper Issue in Promo
April 8, 2025 by Fairware Promo
We Need Supply Chain Transparency Now Tariffs and geopolitical uncertainty dominate the headlines, sending shockwaves through the promotional products industry and impacting our work daily. But here’s the kicker: While the tariff crisis is hitting us […]
