Category: INSIGHTS & VIEWPOINTS
The Sharing Economy: Is Borrowing the Next Sustainable Product?
April 21, 2016 by Denise Taschereau
In today’s consumer-driven society, we are constantly bombarded by advertisements for the next biggest thing. Sometimes, the marketing is so effective it’s impossible to refuse. At the same time, our houses have ballooned because we […]
Five Barriers To Going ‘Green’
November 26, 2013 by Denise Taschereau
The original post by Denise Taschereau, Fairware’s CEO and co-founder, was published on November 22nd and can be found at PPAI Publications. In the promotional sector, most suppliers and distributors report that the general demand […]
10 Tips for Setting up a Merchandise Program for your NGO
July 24, 2013 by Denise Taschereau
We often get calls from non-profits wanting to get branded products (“merchandise”) to sell as fundraisers. It’s a great idea in theory, but like most things in life, reality can be cruel. We’ve crafted a […]
Supply Chain Impact – How To Start Assessing Your Supply Chain
June 26, 2013 by Denise Taschereau
This post originally appeared on Green Business Network’s blog. *** Social Compliance The emergence of ‘Codes of Conducts’ in the past 20 years is the result of stakeholder pressure and the response of brands to […]