Category: INSIGHTS & VIEWPOINTS
The Evolution of the Fairware Logo: A Look Back at 20 Years of Company Growth
September 29, 2025 by Fairware Promo
At Fairware, we consider our branding as a snapshot of who we are and where we’re headed. As we celebrate 20 years of creating sustainable promotional products (#Fairware20yrs), we’re taking a moment to reflect on […]
Navigating the Landscape: How Sustainable Promotional Merchandise Differs from Conventional Items
August 19, 2025 by Fairware Promo
Did you know that recipients keep an estimated 79% of promotional products for over a year, yet most are made from materials with long-term environmental impact? With growing concerns around sustainability, businesses are reevaluating their […]
The Tariff Crisis Exposes a Deeper Issue in Promo
April 8, 2025 by Fairware Promo
We Need Supply Chain Transparency Now Tariffs and geopolitical uncertainty dominate the headlines, sending shockwaves through the promotional products industry and impacting our work daily. But here’s the kicker: While the tariff crisis is hitting us […]
Eco-friendly promotional products: Why (and how) your brand should use them
February 19, 2025 by Fairware Promo
Branded promotional products are excellent ways to connect with prospects, clients, employees, and other stakeholders. When using eco-friendly promotional products, you show others your commitment to environmental and social issues. Investing in quality, sustainable products […]
