Category: INSIGHTS & VIEWPOINTS
The Environmental Impact of a Promo T-Shirt: Considerations for your next promotional marketing Campaign
November 5, 2024 by Fairware Promo
In today’s global landscape, sustainability has evolved from a niche concern to a fundamental pillar of responsible business. As consumers become more environmentally conscious, the demand for sustainable products, including apparel like T-shirts, has surged. […]
Unveiling the Magic Behind Plastic Recycling Codes: A Guide to Choosing Eco-Friendly Promotional Products
September 24, 2024 by Fairware Promo
It’s common to find plastic-based products in the promotional products space, so understanding the end of life of each type of plastic is time well spent as you work to improve your purchasing practices. As with all promotional products, choosing durable, useful goods is the key. Leveraging your merchandise program with giveaways that help your team, clients, and partners ditch single-use plastics is always a win.
2024 Merch Trends: A Focus On Sustainability & Transparency
August 22, 2024 by Fairware Promo
Fairware likes to ensure that our products are sourced in a way that meets our clients' needs and aligns with their values. This involves thorough vetting processes, including a supplier survey, to ensure suppliers meet criteria such as fair labour practices, environmentally friendly manufacturing processes, and the use of sustainable materials in promotional merchandise. The 2024 merch trend of transparency goes beyond products and into the supply chain to benefit everyone, as it builds trust and promotes ethical business practices.
Harness the Power of Promotional Products & Merchandise: Boost Your Marketing Strategy
July 30, 2024 by Fairware Promo
In the dynamic world of marketing, where digital strategies often take center stage, it's easy to overlook the tried-and-true methods that have stood the test of time. Promotional products and merchandise, also known as swag or giveaways, are one such classic marketing tool that continues to prove its worth.
