Author: Fairware Promo

Preparing for 2023 Merchandise Strategies

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As we enter 2023, now is the time to begin merchandise planning for the year. As you look at your 2023 budgets, consider your promotional merchandise strategies for the whole year. By looking at the […]

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person opening package

Behind the scenes: How lanyards are made

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We have seen our lanyards worn by remarkable people doing remarkable things in social and environmental justice. Lanyards increase your brand’s visibility and help you keep your name and credentials visible throughout your event. In […]

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Image of a lanyard

Alternative gifting ideas to replace cheap conference swag

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This year saw the return of in-person events and conferences. However, the old, pre-pandemic marketing strategy of giving away as much cheap conference swag as possible is over. Companies around the world are adopting more […]

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Pattern plastic toy in the form of red jaws with white teeth and eyes

Why Environmental Responsibility, Social Responsibility and Governance (ESG) are important

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Let’s talk about ESG If you’re looking to improve your social and environmental impact, your business should adopt more conscious business practices across all of your activities and supply chain. It can seem daunting but […]

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ESG