Author: Fairware Promo
Why we hate “Swag”
February 7, 2022 by Fairware Promo
It’s time we stop calling promotional items “swag!” Remember attending in-person tradeshows and coming home with a bag of brochures and “swag” that you never used or looked at again? Why waste your marketing budget […]
FLAWSOME: Humanizing Businesses
October 10, 2012 by Fairware Promo
Flawsome. It’s a seemingly silly word that paints a bigger picture of the changing face of customer-business relationships—and it’s a concept we think is pretty downright awesome. Coined by Trendwatching.com as one of their 12 […]
Environmental Impacts of Shipping
July 4, 2012 by Fairware Promo
Running an environmentally conscious business with a global supply chain, we at Fairware are faced with the reality that shipping has an impact on the environment. But not all shipments have the same impact. It […]
SILICONE WARS: Is Silicone Rubber Safe?
June 26, 2012 by Fairware Promo
Brightly coloured silicone has been trending for years as a safer and more aesthetically pleasing alternative to Teflon or plastic products. Being curious types, it’s prompted us at Fairware to question: Just how safe is […]