Privacy Policy
This website is operated by Fairware Promotional Products Ltd., a federally incorporated Canadian company. Copying of any material from the website or Fairware databases, in whole or in part, for public or commercial purposes, is strictly prohibited unless prior consent has been obtained from Fairware.
At Fairware, we take your privacy seriously. We are committed to protecting your personal information and ensuring compliance with applicable privacy laws. This Privacy Policy explains what information we collect, how it is used, shared, and stored, and the choices you have as a valued user of our services. It applies to all visitors, users, and interactions on our website, unless specified otherwise.
Information Collected
Personally Identifiable Information (PII)
We collect personal information with your consent when you provide it directly to us, including but not limited to:
- Name
- Postal address
- Email address
- Phone number
- Payment details
This information is typically collected through actions such as filling out forms, requesting quotes, making purchases, subscribing to newsletters, participating in surveys, or submitting inquiries.
Non-Personally Identifiable Information
We gather non-identifiable data such as browser type, operating system, IP address, website usage metrics, and other technical details through cookies, server logs, and similar technologies.
How Your Information is Used
We use the information collected to enhance and personalize your experience with Fairware. Specific uses include, but are not limited to:
- Providing and improving our website and services
- Fulfilling your requests, such as processing orders or responding to inquiries
- Sending marketing communications (with your consent)
- Enhancing website security and detecting fraud
- Conducting analytics to better understand user behaviour
Disclosure of Information
Fairware will never sell, trade, or rent your personal information. We may, however, disclose data for the following purposes:
- To trusted service providers who assist in operating our business
- To fulfill legal obligations or protect our rights and safety
- To prospective buyers in cases of business restructuring, sale, or merger
Cookies and Tracking Technologies
Cookies and similar technologies allow us to enhance your browsing experience by recognizing returning users, storing preferences, and analyzing site traffic. While you can adjust your browser settings to decline cookies, doing so may affect the functionality of our website.
For personalized advertising, we recommend visiting the Network Advertising Initiative (NAI) or Digital Advertising Alliance (DAA).
Your Privacy Rights
You have the right to access, update, and delete your personal data. You may also withdraw consent for data processing and opt out of promotional communications via unsubscribe links or by contacting us directly at contact@fairware.com.
International Visitors and GDPR Compliance
If you are located in the EEA, UK, or Switzerland, our practices comply with the General Data Protection Regulation (GDPR). You are entitled to additional rights, such as data portability and lodging complaints with supervisory authorities.
Data Retention
We retain personal data only as long as necessary for legal, tax, or operational purposes. For example, customer and order data may be retained for up to seven years, while analytics data is stored for a maximum of 26 months. After this period, your data is securely deleted or anonymized.
Data Security
Fairware employs modern security measures to protect your personal information. These include secure servers, firewalls, encrypted payment systems, and strict access controls. However, the absolute security of data exchange cannot be guaranteed, so be sure to protect your login credentials.
Changes to the Privacy Policy
We may update this policy periodically to reflect changes in legal or operational requirements. The effective date at the top of this page will always notify you of the latest updates. Significant changes will be communicated via email or prominent notice on our website.
Contact Information
For any questions, concerns, or to exercise your rights under this policy, please contact us at contact@fairware.com. We’re here to help and ensure your interaction with Fairware remains transparent and secure.