Case Study: Hootsuite SXSW Giveaways

Hootsuite SXSW Merchandie

CLIENT

Hootsuite

PRODUCT

Branded merchandise for SXSW: Hoodies, tees, buttons, stickers, notebooks, hats, water bottles + more.

PURPOSE

Hootsuite tapped us to help them represent their brand at the South by Southwest – SXSW Conference, an annual conglomerate of film, interactive media, and music festivals and conferences. We wanted to help them show up in a fun and interactive way that would help them get noticed and stand out from the crowd at the conference.

We worked with their team to create a suite of Hootsuite branded SXSW merchandise at a range of price points to connect with their clients, prospects and fans. We prioritized low cost, small giveaways like pinback buttons and stickers that would be easy for them to hand out to several people. These types of products are also easy for people to throw on their clothing or bags, furthering the reach of Hootsuite’s brand.

We also made sure the Hootsuite team was set up with branded hoodies and t-shirts so that they could represent the brand wherever they went. Like what you see here? You can check out more of the Hootsuite merchandise program at their Hootshop.