FAIRWARE CRUSH: EVERGREEN A Mission Towards Urban Sustainability

This month, we want to give a big shout-out to a charity that hits close to home—our cities. Evergreen Canada is a national charity that has been at the forefront of making our cities more liveable for almost 20 years!

Evergreen’s mission is simple: to inspire and engage Canadians to take action towards urban sustainability. Let’s face it: as our cities grow, developers are buying up land to meet residential and commercial needs. We are losing integral green space, and it’s taking a toll on the environment, the air we breathe and our well-being. Evergreen is making moves to change that.

From planting trees to expanding park space, over the years Evergreen has gathered a diverse group of Canadians to take part in projects aimed at bringing nature back into our cities. But that’s not all—the charity is also committed to promoting green building practices, so our cities can grow sustainably. Evergreen convenes city builders, researchers and environmental innovators to encourage a environmentally responsible and resource efficient structure during a building’s life-cycle.

Since their launch in 1991, Evergreen has helped fund over 3,000 School Ground Greening Projects and more than 2,000 Community Greening Projects in parks and recreation spaces. One of their most innovative projects is Evergreen Brick Works. Named one of the top 10 geotourism destinations in the world by National Geographic, Evergreen Brick Works is a community environmental centre in the heart of Toronto’s Don Valley offering interactive workshops and community festivals aimed at inspiring visitors to live, work and play sustainably.

For the past two years, Evergreen has been a part of a great event that we love—the Molson Red Leaf Project. Evergreen teamed up with brewing giant Molson Canadian to throw the event, which this summer inspired nearly 2,600 Canadians to roll up their sleeves and clean up our parks.

Following its launch in 2011, the program has expanded from 10 to 100 events across Canada. Volunteers from communities across the country came out to give back to land—and their efforts made an amazing impact! 3,241 trees were planted and 277 bags of litter were collected. Volunteers not only got to make a difference in their cities, but they were also rewarded with passes to music festivals like the Craven County Jamboree in Saskatchewan and LIVE at Squamish in BC—which is fittingly held at the beautiful Logger Sports Grounds and Hendrickson fields, surrounded by forests and mountains.

We’re especially stoked about this event, because this year we got to get our hands a little dirty for this campaign too—or rather, kept our hands clean! We provided all the gloves used by volunteers for this event. Product with purpose is a concept we are totally committed to at Fairware, and it was great to see our gloves put to work by so many awesome volunteers.

https://youtu.be/KDumWdCif8g

It’s not only a passionate commitment to urban sustainability that makes Evergreen so crushable in our eyes—it’s how the charity has brought together so many great Canadians to take back our cities and take action towards a green future.

To learn more about Evergreen and it’s remarkable achievements or to take part in their programs, check out their website.